2XU Basketball

2XU is a high-performance sportswear brand specializing in athletic apparel. Known for their fabric technology and scientifically-tested garments.

A new compression campaign and an introduction into a new category for the brand: Basketball, specifically the NBA.

• Print Advertisements

• 3rd Party Advertisements

• Campaign Lockup

• Website

• Social Media

• Digital Advertisements

• Retail Display Signage